• Golden Arrow Today

Today, Golden Arrow Overseas Consulting Group (GAOC) is the leading Chinese Educational agent for students wishing to study in the UK. Golden Arrow became the top agent as of 2008, when over 2,400 students achieved study places in the UK with Golden Arrow's help. This included sending students to top institutions such as Cambridge and LSE.

Golden Arrow is now also active in referring students to the US, Australian and Canadian markets. This has been a driving factor in Golden Arrow's ascendency, Golden Arrow having become one of the top five education agents in China, a position it has held for the last three years.

With 13 offices across China, Golden Arrow is well situated to accommodate students from all of China's major catchment areas for international study. In 2009 Golden Arrow opened its new Group Headquarters in Huaqiao International Business Park just outside Shanghai, giving Golden Arrow a solid foundation to expand its business along with the rapidly growing market it operates within. Located so close to Shanghai, Golden Arrow's headquarters is not only conveniently situated for one of its biggest markets, but also well prepared to take advantage of all the benefits that come along with being located at the beating heart of China's commercial revolution.

Golden Arrow is continuing to take steps to realise opportunities availed to it, by launching a pioneering e-commerce platform along with 24-hour English-speaking call centre support for its clients. This will not only allow Golden Arrow to achieve greater interaction with both students and universities, but also allow both students and universities unrivalled ease-of-access to their counterparts in China and overseas. In turn, Golden Arrow will become a valuable communication hub for students and universities in both China and overseas.

• The Journey to the Forefront of Educational Consultancy

Golden Arrow was founded in Shanghai in 1998 by Mr Tony Ji and Dr Gaoning Kong. Chairman Tony Ji accumulated a wealth of international business experience, including becoming a Marketing Manager for Kaverner Oil & Gas, one of the world's largest engineering companies. This foundation in the operation of international business, gave Tony the perfect skill set to give Golden Arrow a head start as a business.

Dr Gaoning Kong received a PhD in Metallurgy and Materials from the University of Birmingham, a course for which she was awarded a full scholarship. After her graduation, Dr Kong worked as part of the academic staff at both the University of Birmingham and the University of Nottingham. With over ten years experience both studying overseas and working in overseas education in one of Golden Arrow's key markets, Dr Kong is uniquely experienced to manage Golden Arrow's fundamental operation, and ensure Golden Arrow offers an accurate and high quality service to both students and universities.

With well equipped and experienced management from the outset, over a decade of bold development has led Golden Arrow to its current powerful market position. Over the journey of its growth, Golden Arrow has built close relationships with over 100 universities and schools, mostly in the United Kingdom, but also with a growing network of American and Australian schools included as well.

Over ten years of experience in the sector, Golden Arrow has developed its service to one of the most complete any agent offers for both students and universities. Students are given one-on-one consulting in a context of not just overseas study, but lifelong career development. Golden Arrow accommodates for all the logistics of overseas study, ensuring the students' time and energy can be fully devoted to their study and exploring their